This morning as I was pondering my day, this thought popped into my head: Begin with the end in mind. I recognized that this pithy and perfectly formed mandate was unlikely to have come from my brain first. In fact, I was sure it had come from one of my standard go-to books, Dale Carnegie’s How to Win Friends and Influence People yet a quick review of Dale Carnegie’s Golden Book proved me wrong. Google gently reminded me that it is one of Stephen Covey’s Seven Habits. Number two in fact.
In transitions, beginning with the end in mind can have a profound effect. As a filter, a planning tool and a driver of everything you need to do.
Here are some thought questions to identify the end you have in mind, or to consider while determining just what that end should be:
- What am I known for?/What do I want to be known for?
- What do I know about what I’m looking for?
- Can I articulate what I’m looking for in 30 seconds or less? (think: positioning statement, value proposition, brand articulation)
- Do I have the time and resources to hold out for my ideal or do I need a two-pronged strategy?
Don’t fret too much if you don’t have all the answers. If you start to worry, take a suggestion from my friend Dale: Fill your mind with thoughts of peace, courage, health and hope.